Tuesday, May 26, 2009

Weddings - How they are changing and what your wine shop can do?

Dear Retailer,

Wedding season is upon us which means lots of wine drinking and champagne toasting. To save money on their weddings, couples are now opting for venues that allow them to bring in outside food and wine. Several larger retailers have become a popular place to buy wedding wine because of their value. However, as we know, the impersonal approach gives you an advantage to help couples prepare for their big event in an equally cost effective fashion.

We advise you to get in touch with local venues that allow outside wine that hosts weddings and wedding planners to offer your expertise in pairing wine and offering great prices for larger purchases. Work with them to figure out what wine would taste best within their budgets.

You can also help finding affordable gifts for them and their guests. Couples do offer their guests wine with their own label on it that they can take home which you can definetely help find for them. We even get inquiries from couples asking to use our wood wine boxes as center pieces or to have wine bags to use to put in their favors. There is so much your store can offer these couples so make sure you get the word out there that you are hear to make the most memorable event of their lives just that - and affordable.

Cheers!

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