Dear Retailers,
For those who haven’t heard, the pending NFL lockout that would have delayed the upcoming season is over! America’s beloved fall pastime will begin on schedule. This is a great time to focus on merchandise for the tailgating season.
Have you considered offering tailgating suggestions in your store? Create a list of wines that go well with tailgating foods. From malbecs and cabs for red meat to Riesling for brats, offer suggestions that can fill the beverage hole that beer usually fills. Although wine might not be the traditional football season drink, the right wine might just set your tailgate apart.
Along with wine paired for tailgating, football season can also be a great time to focus on tailgating merchandise. For those who don’t want to bring their stemware to the parking lot, the takeya swirl and the acrylic wine glasses can be great replacements for enjoying pregame wine. For customers who like watching football from their living rooms, Mr. Beer gives weekend couch potatoes the opportunity to easily make their own beer to share with friends. In honor of the lockout ending and this being a Friday, check out our facebook page to see our first Fab Friday deal of the day!
Cheers,
True Fabrications
Friday, July 29, 2011
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